CATEGORY
SEO & GEO Articles
SEO and GEO articles: technical SEO, structured data, llms.txt and how to get cited by AI search engines such as ChatGPT and Perplexity.
Our service on this topic: SEO - Search Engine Optimization
The Zero-Click Era: How AI Overviews Are Changing Organic Traffic
More than two thirds of US Google searches now end without a click. That does not mean SEO is over, but it does mean you need to change what you measure.
Measuring AI Visibility: GEO KPIs and a Monitoring Dashboard
Are you visible in AI answers, and how would you know? GEO KPIs across four layers: crawl, citation, referral and conversion, plus how to build the dashboard.
The GEO Guide to AI Search Engines: A Technical Roadmap for Getting Cited by ChatGPT, Perplexity, and Gemini
What is GEO (Generative Engine Optimization) and how is it different from SEO? Does llms.txt actually work? A 2026 technical guide with schema.org, WebMCP, and copy-paste code examples.
WebMCP: When AI Agents Use Your Site by Talking, Not Clicking
A single line in a PageSpeed report - 'agentic browsing' - opened a door to what might be the web's next big shift. What is WebMCP, how does it differ from MCP, and why should you care about it from an SEO and GEO perspective? A technical founder's take, with real code examples.
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